How to Write a Press Release for SEO and Free Press Release Services (Part I)

In this video on how to write a good, SEO-friendly news release (press release), Jason McDonald explains six basic steps, starting with SEO keyword research, going through writing a strong TITLE tag, through keyword heavy text for the release and ending up with how to cross-link your press release to your home page for best Search Engine Optimization. (For free class materials, go to In part II of this video, Jason explains how to syndicate your press release on free press release services for maximum SEO link building and social mentions. Press releases are a fantastic SEO opportunity – so use them! This is Part 1 of a two part series.
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